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Apr 1, 2009 Are You Saying ‘NO’ To A GoldMine Upgrade?

How to Stretch GoldMine’s Utility
You have been dutifully notified of the GoldMine upgrades available.  You probably have been told that FrontRange will no longer support your version of GoldMine.  That is sufficient for some of you to make the change.  Yet, others say ‘No’ to an upgrade.  You agonize over your company’s situation, and your inability to help management see the logic of an upgrade.  What can you do to help them move the company forward and avert the coming problems of an outdated version of GoldMine? Read Futher.....

Mar 1, 2009 What is CRM? (Contact Relationship Management)

CRM stands for Customer Relationship Management. Contray to most people's thoughts, it is not software or technology. It is a strategy used to learn more about customers' needs and behaviors in order to develop stronger relationships with them. After all, good customer relationships are...

Mar 1, 2009 Treat your customer data like it matters!
It's time to start treating your customer data like it matters and use it as your competitive advantage!

Oct 1, 2008 Business Automation - Part 3
This is the third in the series that appeared in The GoldMine Advisor newsletter in October 2008. It deals with Business Processes and Business Automation by using the Zachman Model to help define and clarify your business processes. The filled in worksheet provides an excellent example of using this tool for positive change in your business.

Aug 1, 2008 Business Automation - Part 2
This is the second in the series that appeared in The GoldMine Advisor newsletter in August 2008. It deals with Simpllifying Business Process Automation by ensuring that all the participants are using the same volcabulary to define the terms by use of the Semantics of Business Vocabulary and Business Rules.

CRM for small businesses; pipe dream or reality?
Most small businesses struggle with how to implement a CRM solution for their company. Some end up thinking that it is just not possible to do. When in reality it is possible, but needs to be setup properly, from the beginning, or it will never have the desired or intended effect for you. This article explains some of the reasons it never gets done.


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